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Omnichannel – the new gear of retail
Omnichannel – the new gear of retail

Blog

Our daily lives and expectations are tied to two worlds, the physical touchpoints and the digital world. And even though some of us have a special place in our hearts for the more tangible encounters, unconsciously we tend to enjoy them even more when served with efficiency and speed of the digital world.

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Creating retail success stories – 5 tips to effective visual merchandising
Creating retail success stories – 5 tips to effective visual merchandising

Blog

Are you thinking of the competitive aspects of your retail business now and in the future? Or perhaps you are keen on taking the visual experience of your retail locations to a new level? We gathered five interesting tips how to raise the bar in retail marketing, visual merchandising and overall customer experience. 1. Inspired […]

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Conaxess Trade Finland Oy
Conaxess Trade Finland Oy

Cases

“SnapShop has met our needs brilliantly. The app provides everyone with real-time information on the status of campaigns, which enables easy reporting to clients”, says Conaxess Trade’s marketing coordinator Mikaela Melander.

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AI boosts monitoring of in-store marketing
AI boosts monitoring of in-store marketing

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AI can now be used for increasingly complex tasks. It is no longer a big budget expense or restricted to big companies.

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Towards better in-store marketing
Towards better in-store marketing

Blog

According to an old saying, a chain is only as strong as its weakest link. In an in-store marketing campaign, the links are stores and national campaigns can include hundreds of them.

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Be prepared for springtime sales
Be prepared for springtime sales

Blog

Spring is a great time for retail and therefore in-store marketing, when the warm weather inspires consumers to shop for the summer season. In-store marketing not only differentiates retailers, it also makes shoppers aware of products they’d never even thought of buying.

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Fredrik & Louisa
Fredrik & Louisa

Cases

“We needed a new tool for collecting campaign data. So we discovered SnapShop, a mobile app that collects, analyzes and decides real-time data from the various stores around. I have no words describing how much easier my working day became after we started using Snapshop”, says Ulrikke.

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Oy Transmeri Ab
Oy Transmeri Ab

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“Around 100 of our employees, from interns all the way up to the CEO, use SnapShop. Everyone can access the pictures and the ‘Like’ feature is in constant use. “

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Mondelez
Mondelez

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“Our challenge was that we did not have a complete system where we could document our campaigns in the stores”, says Mondelez Norway’s sales system coordinator Per-Arne Baakind.

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Cloetta
Cloetta

Cases

“We want to ensure that the brand looks the same in all stores from Helsinki to Ivalo”, says Anna Peuravaara, Trade Marketing Manager at Cloetta.

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